Assifact is the Italian association representing the main financial operators active in the factoring sector. Through studies, research and periodic statistics, the Association plays a key role in monitoring market evolution and regulatory frameworks.
Ideogramma was commissioned to develop the graphic project for the first Report on the Italian factoring market, a strategic document designed to provide an in-depth and structured reading of sector dynamics.
The project aimed to make complex analytical content accessible and immediately legible, shaping a structured yet clear document in continuity with the Association’s visual identity.
The work included the development of conceptual images, produced on paper, translating themes such as growth, flows, forecasts and volumes, as well as careful infographic design integrated into the layout. Particular attention was given to digital readability, with chromatic and compositional choices aimed at ensuring clarity online.
An editorial project that connects data, visualisation and identity, transforming analysis into a clear and authoritative communication tool.
Download here the full 2024 Report of Italian factoring market
