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Ideogramma was tasked with reorganising the identity of the presentation materials, working on product catalogues and brochures. The project involved redefining formats, typography, colours and visual language, with the aim of building a coherent and recognisable system applicable across international markets.
As part of this process, Vela™ was developed — a new packaging concept that eliminates the use of plastic. Ideogramma coordinated and developed international trade fair stands and social communication, ensuring visual continuity and clarity of message across all touchpoints.
A project that integrates identity, product and communication, transforming technological innovation into a shared and immediately recognisable language.